ABOUT

Most press releases go nowhere. Yours shouldn’t.

Too many businesses send out press releases that get ignored – buried in inboxes or immediately deleted.

These releases are lacking a 'hook' and are written like a boring announcement, instead of real stories.

But when you know what the media is looking for?  

That’s when things change.

 

I’m Susi, trained and experienced newspaper journalist, editor and marketing writer. I’ve worked in newspapers, advertising agencies, PR and for direct clients.
Using all this business experience I now specialise in writing for PR. I'm an ace press release writer and I also ghost-write and co-write opinion articles and thought leadership pieces for the media or your website. As well as re-purpose existing content to a wider audience. 
I’ve worked as a media advisor at a public relations and marketing co that specialised in tech, fintech and startups. And I have written articles and content for a wide range of publications and websites. 
As well as writing media releases and thought leadership articles for you, your business or your clients, I can advise on PR strategy. If you don’t have anyone doing your PR you can actually do it yourself. I can help you with this.

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